Privacy Policy

Last updated: August 20, 2025

This Privacy Policy explains how 64Bit Labs UG (haftungsbeschränkt) ("Company", "we", "us", or "our") collects, uses, and protects personal data when you use 64ads (the "Service").

We process your data in compliance with the General Data Protection Regulation (GDPR) and German data protection law (BDSG, TTDSG).

1. Data Controller

64Bit Labs UG (haftungsbeschränkt)
Kolonnenstr. 8
10827 Berlin
Germany

Email: [email protected]

2. Data We Collect

Personal Data you provide

  • Name, email address, and contact details when registering or contacting support
  • Account login information
  • Payment information (if applicable)
  • Content you upload (logos, images, campaign texts, brand assets) to generate marketing materials

Usage Data

  • IP address, device information, browser type, operating system
  • Log data such as pages visited, time spent, errors, and diagnostic information

Cookies & Tracking

We use cookies and similar technologies:

  • Essential cookies – required for login and security
  • Analytics cookies – to improve the Service (only with your consent)
  • Marketing cookies – only if you opt in

You can manage cookie preferences via our cookie banner.

3. How We Use Your Data (Legal Bases under GDPR)

We process your data for:

  • Contract performance (Art. 6(1)(b) GDPR): to provide and operate the Service
  • Legitimate interests (Art. 6(1)(f) GDPR): to analyze usage, prevent fraud, improve functionality
  • Consent (Art. 6(1)(a) GDPR): for analytics and marketing communications
  • Legal obligations (Art. 6(1)(c) GDPR): to comply with tax, accounting, and regulatory requirements

4. Sharing of Data

We may share data with:

  • Service providers (e.g. hosting providers, analytics tools, email delivery, AI processing APIs)
  • Payment processors for billing and transactions
  • Legal authorities when required by law

Some providers may be located outside the EU/EEA (e.g. in the USA). In such cases, we use Standard Contractual Clauses (SCCs) or rely on adequacy decisions to ensure data protection.

We do not sell your data.

5. Retention

  • Account data: stored as long as your account is active
  • Uploaded content (logos, campaign assets): stored only for the duration necessary to provide the Service and then deleted
  • Legal/financial data: stored according to statutory retention periods (usually 6–10 years in Germany)

6. Your Rights (under GDPR)

You have the right to:

  • Access your data (Art. 15)
  • Rectify inaccurate data (Art. 16)
  • Erase your data ("right to be forgotten", Art. 17)
  • Restrict processing (Art. 18)
  • Data portability (Art. 20)
  • Object to processing (Art. 21)
  • Withdraw consent at any time (Art. 7(3))

Lodge a complaint with the supervisory authority (Art. 77 GDPR):
Berliner Beauftragte für Datenschutz und Informationsfreiheit (Berlin Data Protection Authority)

7. Security

We apply appropriate technical and organizational measures to protect your data. However, no method of internet transmission or electronic storage is 100% secure.

8. Changes to this Policy

We may update this Privacy Policy. Updates will be posted on this page with a revised "last updated" date. Significant changes will be communicated by email or in-app notice.

9. Contact

If you have any questions, please contact us at: